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WHAT IS AN SEO STRATEGY? STEPS IN CREATING A KILLER SEO MARKETING STRATEGY

You’ve probably read a lot of SEO success stories telling you how a startup earned millions in no time. And like most people I know, you’ve probably started formulating questions behind your mind. How can I create a good SEO marketing strategy? Where do I start? Is it even worth investing? We are all aware …

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HOW TO AVOID KEYWORD STUFFING OR OVER-OPTIMIZATION IN SEO?

What is Keyword Stuffing? Keyword stuffing or SEO over optimisation is a practice of squeezing keywords into your contents unnaturally in hopes of manipulating search engine rankings. Here’s an example of keyword stuffing… It is a shady technique that website owners should stay away from as much as possible. Adding as many keywords as possible to …

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LIST OF LOCAL AUSTRALIAN BUSINESS DIRECTORIES YOU MUST HAVE A PRESENCE

Nowadays, people look online for local businesses and often find directories that have list of service providers in their locality. According to researches, 97% of people in Australia and the rest of the world use the internet to look for products and services in their local area, that’s why it has become of utmost importance, …

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HOW TO USE GOOGLE KEYWORD PLANNER TOOL TO ESTIMATE YOUR MARKET’S SIZE?

The reality is that the marketplace is now online. Gone are the days when people walked around in search of products or services. When someone wants something, they immediately start with Google. Most searchers normally visit the first five suggested websites of the search results and end up doing a transaction with one of them. …

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HOW TO MARKET YOUR YOGA STUDIO IN AN IMMENSELY CLUTTERED MARKETPLACE?

Yoga is a booming industry in Australia. Its popularity has doubled since 2008. According to Roy Morgan research, more than 2 million Aussies now patriciate in yoga or pilate exercises. That’s one in every 10 (14+) Australian. According to IBIS World, “In line with this stage, industry revenue is expected to grow by an annualised …

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